What’s the Difference Between Antiperspirant and Deodorant?
Let’s start with the basics: breaking down the difference between antiperspirants and deodorants. We’ll also cover why you should ditch your antiperspirant—the facts may surprise you. Let's dive in.
Ingredient Spotlight: Umckaloabo's Magical Healing Properties
Back in the day before antibiotics came into the picture, Umckaloabo was used to treat things like Tuberculosis. Nowadays, it’s most often used to treat the common cold – it’s actually the only herb scientifically proven to do so.
But why is Umckaloabo in Pit Liquor you may ask?
Do You Have Sensitive Pits? Pit Liquor is the Solution
The Sweet Smell of Rain: What is Petrichor?
How to Reduce Your Toxic Load
Why Do We Wear Deodorant, Anyway?
Ingredient Spotlight: Arrowroot Powder Makes Your Pits a Better Place
Here at Pit Liquor, we’re passionate about putting purposeful ingredients to work…. specifically, to make our pits a better place!
This was one of the major reasons we created Pit Liquor after all – we were sick of suffering from the lack of truly natural deodorant options on the market.
The Making of Pit Liquor - What’s Going Down in the Warehouse
How Pit Liquor Saved Me
When I set out to work for Pit Liquor, I was on a mission.
This mission, however, wasn’t just to get any old job. I was looking for something that challenged my creativity, enhanced my life, and brought out my passion for health and wellness.
Little did I know Pit Liquor would be that something for me.
You’ve Got Non-Toxic Deodorant Down, Now What?
You’ve made the switch to Pit Liquor, and you’re feeling good about doing better for your pits after ditching the aluminum and baking soda filled antiperspirants.
So now you might be wondering, what other products do we use on a daily basis that do more harm than good? What brands are legit? How do you see through greenwashing?
The Wonders and Benefits of Sea Buckthorn
Pit Liquor doesn’t just look luxurious on your dresser, it’s sophisticated because of what’s inside, too. Every ingredient in your bottle of Pit Liquor plays an important role. They all work seamlessly together to keep you smelling good while keeping your skin nourished. We don’t use any filler ingredients—everything in Pit Liquor is there because it serves a purpose and is incredibly effective at what it does.
One ingredient that makes Pit Liquor especially luxurious is sea buckthorn–something that you usually find in high end skincare serums + moisturizers. It’s the ultimate hydrating oil and it’s jam packed with antioxidants. Not everyone knows about its wonders so we’re here to unpack all there is to know about one of our hero ingredients.
WHERE IS IT DERIVED?
Despite the name, sea buckthorn doesn’t come from the sea. Rather, it’s a kind of berry that grows on thorny shrubs in Europe and Asia. It has been found that sea buckthorn plant berries carry ten times more Vitamin C than an orange and they’re the third highest source of Vitamin E among plants. So basically sea buckthorn oil is the glow-maker of your wildest dreams.
THE ULTIMATE MOISTURIZER
The skin under your pits is sensitive so it must be nurtured. Sea buckthorn has the ability to moisturize skin while also regulating oil, keeping skin uber hydrated. It mimics your body’s natural chemistry because it contains linoleic acid, which is found naturally in sebum. The body produces a sticky oily substance called sebum in order to keep the skin moisturized. Linoleic acid also prevents moisture loss by helping to maintain skin’s lipid barrier.
Thanks to essential fatty acids like Omega 3, sea buckthorn helps your skin in building a defense against environmental stress while also fueling the skin with nutrient-rich moisture that boosts cell generation for healthy skin.
AN ANTIBACTERIAL + ANTIOXIDANT POWERHOUSE
Sea Buckthorn carries on the work of the overproof spirits in Pit Liquor by working to get rid of unwanted bacteria. It has anti-bacterial, anti-actinic, and anti-psoriatic properties making it an absolute nightmare for BO.
Antioxidants reign supreme in Sea Buckthorn. It contains more Vitamin E than any other oil and it reduces your skin’s inflammatory response so say goodbye to any irritation or redness in your pits!
Sea buckthorn contains Beta-Carotene and essential fatty acids like Omega 3 that guard against dry, red or itchy skin. These key antioxidants provide skin hydration and smooth skin.
We think this luxurious oil is a deodorant essential. Your pits deserve Sea Buckthorn! The good news is that you’ll find it in every bottle of Pit Liquor.
An Open Letter and Giveaway from our Cofounder
Hello Friend,
Thank you for loving Pit Liquor as much as I do! My goal is to introduce everyone on the planet to a better way of doing deodorant and I’m so glad to have you on board. I couldn’t be more excited that you found a non-toxic and natural deodorant that works for you! Isn’t it a complete game changer? It has been for me.
How We Came to Be
As the cofounder of Pit Liquor, I wanted to tell you a little about why this weird wild deodorant company is everything to me. While I was pregnant with my first baby, I almost gave up on deodorant! It was important to both me and my husband, Jason, that I use something natural, but all the options were terrible. Jason happens to be a materials scientist, so he got to work! We got our start as a company through social sharing on Facebook. I gave away bottles of free Pit Liquor during my baby's naps and we found a fanatical following. The company quickly grew to be larger than I could manage on my own and I hired a team.
My dear aunt was, at that time, battling breast cancer. Her doctors told her to stop using deodorant altogether since it's unregulated and even safe options aren't that safe. She endured her chemo journey with Pit Liquor by her side. It’s incredible stories like this that have always kept me going.
Pit Liquor = Liberation
I’m so excited to have you with us at the start of this armpit revolution! Pit Liquor is freeing people from their bad relationships (with deodorant). No more greasy, sticky, awful sticks. No more rashes from irritating “natural” ingredients. We created a new way to do deodorant.
Like you, we’re sick of the beauty + wellness industry’s incredibly low standards. We’re sick of recalls. We’re sick of watching personal care companies put the bottom line first. Did you know the FDA actually gave big deodorant companies permission to put benzene in their products during the pandemic because regular ingredients became hard to find? Benzene is what they use in bombs.
At Pit Liquor we clearly state our ethics and staunchly hold that line. Not only do we source top of the line natural ingredients, but we value sustainability. As a company, we see that our actions have larger ripples because of the scale of our impact. All Pit Liquor bottles, from rollers to sprays to refills, are glass bottles. We strive for sustainability from start to finish, including the packaging. We ship our bottles in fully recyclable packages so you aren't throwing a single piece in the trash to rot in a landfill forever.
For every bottle of Pit Liquor you purchase, you’re choosing a better way. It is our honor to keep empowering you throughout your journey. Working with you enables us to maintain genuine connection with customers as we grow. We don’t like to do things like everyone else.
A Giveaway to Celebrate Small Biz Saturday
Join us as we celebrate Small Business Saturday with an amazing GIVEAWAY! I’m giving away a set of our new National Parks Trio so you can try it yourself or give it as the perfect gift. It’s my absolute favorite bundle of scents to date! But HURRY this giveaway ends at 6pm MST TODAY. Head on over to our Instagram page for details on how to enter.
Thanks for being with us on this journey. We appreciate you so much.
All the best,
Erica Feucht, Pit Liquor Cofounder